Small Business Saturday 2010 – Right Here in Jersey City
As one of many small business owners I’m thrilled with the new campaign launched by American Express to get shoppers to think about local small businesses instead of national and…
Read moreMobile-Friendly Websites – Dump The Flash or Create a Mobile Optimized Site
This time of year brands with decent advertising budgets start broadcasting their coolest, newest products on TV, radio and internet. As I was watching tv the other night, a commercial…
Read moreGlobal Entrepreneurship Week – Jersey City Green Fair 2010
They say that the economy will only get better if small businesses sell more, gain more clients, and hire more people. This past week was Global Entrepreneurship Week 2010, which…
Read moreThe Hop Shuttle Buses of Hoboken NJ
The City of Hoboken brings community shuttle bus service to within two blocks of every resident. The city’s green-thinking initiative is the perfect reason for residents to “hop on” and “hop off” around town and not need to drive or park their cars. I created this fun-looking and easily recognizable branding with the hope that more residents will see it’s a more efficient and environmentally-friendly way around town.
Read moreHoboken Artists Open Their Doors for the 2010 Studio Tour
Fall is my favorite season and not just because it finally gets cooler, and the trees look pretty, but some of my favorite local events come around again. Yesterday, I…
Read moreMake Your Branding Message Clear – How Many Words Does It Take?
When it comes to using the right amount of words, how many are too many or too little? Some companies love the one word brand or title. In movie titles,…
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