In the supermarket I spot a new brand identity/package design for Stonyfield yogurt, “Oh My Yog!” It looks friendly and appealing, and because the flavor combination sounds yummy (Madagascar Vanilla Bean) and it’s organic, I toss a few in my cart. I open the...
Take a good look. Yes, I want you to open your own website and social media profiles right now and look at your online presence. Examine the branding, graphics and structure. Now read your own copy, not just on the homepage, but every page. Does it match how you feel...
On Suzy Brandtastic Radio, I interviewed Mallie Rydzik, author, coach and writer of the blog “The Off-Road Millennial.” During our discussion we talked about the state of business today and how millennials approach gaining work experience. Back in the day...
How long have you been creating art? Please tell us a bit about yourself, your art, mission and goals. I studied my Masters in Communication Design at Pratt and started doing graphic design for all sorts of companies in 1985. At the same time, I started to publish as...
Business owners need visuals for so many different purposes. Let’s discuss how to pick the right ones, what sizes and resolutions are needed, and how to use them for maximum effect. Whether you are a wedding cake designer or an insurance salesman, you need to take and...
