Does your business’s potential seem to be in a slump? You could always hire more staff, remodel your business or buy new tech. But those tactics are expensive. Just so you know, you aren’t by yourself when it comes to stagnation. Businesses lose their momentum and...
Visit Google.com and enter your company name into the search bar and/or the keywords or keyword phrase to find your type of business. Look at the results. Does your company show up on Google’s 1st page? Most businesses want this and not only to be on the 1st page, but...
Are you guilty of sending a photo or document to someone else and you named it with some acronym or code only you know? It happened at least twice yesterday with documents sent to me and happens almost everyday. Let me explain. When you have a headshot of yourself,...
Branding, marketing strategies, social media, and website design for Peter S. Balsam Associates. 2012 Graphic Design USA Winner for web design. Peter Balsam Associates’ mission is to create beautiful homes to satisfy each unique vision. Visit the new...
The “Branding YOU Better” Brand Interview Series Why is branding so important and why do I talk about it 24/7? Without a unique and strong brand identity along with sincere messaging, how do you expect customers to “get you” and then do...
