Branding YOU Better! – Susan Newman Lerer

Pete’s Mini Zine Fest is a trade show of home-made comics and graphic novels (or “zines”) held every summer in a charming little bar in Williamsburg, Brooklyn called “Pete’s Candy Store.” Originated and managed by authors and artists Marguerite Dabaie and Andria Alefhi, some two dozen zinesters come every year to showcase their work, hawk their wares, and greet the friends and collaborators who’ve come to be thought of as family. The crowd is always bustling and highly sophisticated, the outdoor garden in the rear provides a bit of sunshine and fresh air, and the bar offers an outstanding selection of draft and bottled beers. Call up Pete’s Mini Zine Fest on Facebook for more info.

Geoff Mosher is the unwitting star of the Jersey City school of cartooning. His stuff is loud, colorful, outrageous, and really funny. On display at this year’s fest was a selection of his latest t-shirts, including the favorite “Gary Coleman Lives.” Susan Newman modeled his Batmen tee.

Mark Lerer draws the adventures of “The Little General” (based on a concept by Andrew Coe), a baby who runs a well-regulated militia, and also offers a mini-comic illustrating Wallace Stevens’ poem “The Emperor of Ice Cream.”

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