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9 Lessons in Marketing a Brand I Learned From the Yankees

by Susan | Oct 12, 2012 | Blog, Branding, marketing, People I Admire, Smart Business Practices

I have been a Yankee fan for many, many years, but recently I’ve been looking at them with fresh eyes. Each time the team plays, I think a lot about how Joe Girardi has built the line up, what the order and pitching match up says about who they’re playing...

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