So many companies, each having their own brand identity and distinctive logo. But how do these logos stand up when printed out in the black and white mode? Not everyone has a color printer connected to their computer. Everyday I receive assorted html, colorful emails...
Over the last 2 decades my brand identity has changed quite a few times. I played with my icon so many times and it has evolved into the SNDI that I use today. Our business grows and changes just as we do and you shouldn’t be afraid to change it up a bit. You...
It used to be every author’s dream to write a book, submit their manuscript, and have a publisher tell them they’d love to publish it. Today, author’s are just self-publishing and why? They won’t have anyone telling them how to change their...
Fall is my favorite season and not just because it finally gets cooler, and the trees look pretty, but some of my favorite local events come around again. Yesterday, I grabbed my Hudson Reporter artist listing & map and camera and headed out to see as many artists...
This past weekend I was reminded about what it means to physically go to openings and see friends and acquaintances there. We all love Facebook because it gives us various opportunities. We connect with friends from high school, with colleagues we know from school and...