Branding YOU Better! – Susan Newman Lerer

Allstone 2010-2012 Rebranding

By Susan December 13, 2010 Portfolio, web No Comments

I’m thrilled to have rebranded the overall look of Allstone Corporation. Many years ago I designed and built their website and brochure. The old site used Flash animation. In addition they need a much better search engine and backend database for adding new products. Newly launched ALLSTONE, I’ve also created a custom themed blog, email marketing campaigns, product sell sheets, social media and other assorted web and print marketing projects. 2013 web design winner from Graphic Design USA.

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Webbanovella – Episodic Storytelling

By Susan December 8, 2010 Portfolio, web No Comments

One of my latest projects is with an author who’s written various stories which will be featured weekly. We’ve all watched assorted TV series and tune in each week for the latest episode… well now that will be happening at Webbanovella. I was excited about this interesting approach to blogging and created the identity and blog. The content is being fine tuned and the site will launch very soon. So stay tuned…

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Soft ‘N Hearty Homestead Gluten Free

By Susan December 8, 2010 Portfolio, web No Comments

Soft ‘N Hearty Homestead Gluten Free is based out of Nanuet, New York. Their first product, “Easy Roll Mix” is a versatile mix which can be used to create sandwich rolls, hamburger and hot dog buns and more. In addition to selling their roll mix, they’ve loaded recipes, tips and nutritional information. We created a custom Wordpress theme which gave them a very easy CMS (content management system) in which to update their own site.

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Kennebunkport Lobster Company

By Susan October 24, 2010 Portfolio, web No Comments

I’m thrilled to be designing a new website for the Kennebunkport Lobster Company of Maine. The new site will have all sorts of features, such as, leasing a lobster trap, being able to monitor through your dashboard how many lobsters have been caught for you. You’ll also be able to buy individual lobsters as well as other products and merchandise. Look for this new site in 2011.

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