Branding YOU Better! – Susan Newman Lerer

Books

Susan Newman Lerer, founder of Frogs Are Green, Inc. is proud to announce…

Fantastic Frogs

and Coming… Frogs & Co. A Wildlife Sketchbook by Susan Newman Lerer and Mark Lerer

 

Rainforest Frogs

Haiku by Caley Vickerman
Illustrated by Mark Lerer

Foreword by Franco Andreone
Designed by Susan Newman

Order your copy now!

$11.95 | 52 pages softcover | Full color

Rainforest Frogs profiles ten exotic and endangered amphibian species.

Table of Contents

Foreword by Franco Andreone
Blue Poison Dart frog
Amazon Milk frog
Yellow-Banded Poison Dart frog
Northern Glass frog
Tiger’s Tree frog
Golden Mantella
Red-Eyed Tree frog
Flat-Head Bromeliad Tree frog
Tiger-Leg Monkey Tree frog
Rabbs Fringe-Limbed Tree frog (Toughie) 

 

About Caley Vickerman, The Haiku Mistress:
Actor and Educator, Caley Vickerman, discovered haiku in 6th grade and (despite a brief obsession with magnetic poetry in high school) they remain to this day a favorite method of expression; simple, precise and immeasurably powerful.

It became her fervent wish to create events that celebrated haiku (and humanity). Thus the Guerilla Haiku Movement was born! And the Haiku Mistress gratefully continues to celebrate!

About Mark Lerer, Illustrator and Cartoonist:
Mark Lerer is an illustrator who has studied at the New York Academy of Art and whose cartoons have appeared in the New York Post and on Facebook. His drawings have been exhibited at Nexus Gallery and New Century Artists. He lives in New York City.

About Franco Andreone, herpetologist, Scientific Advisor at SAVE THE FROGS!, President at Franco Andreone Foundation – FAF and Member at I.F.R.O.G.S.
Past: Purple Elephant Editing & Writing and Muséum national d’Histoire naturelle

“In the last 24 years I’ve spent much of my time in studying the astonishing frogs of Madagascar, a country that is extraordinarily rich in amphibian species (more than 290 currently known, and many other candidate species), but that is also also dramatically fragile and delicate. In all these years I visited many of the country rainforests, savannahs and deserts, searching for herps and for documenting their status. Strangely (surprisingly!!) enough, we did not detect (yet?) any extinct Malagasy frog, although this perception may be misleading: the high number of species still to be described clearly advocates for the former existence (and probable extinction) of unknown species.”

About Susan Newman Lerer, branding and book designer, founder of Frogs Are Green Inc. and Susan Newman Design Inc.
Through Frogs Are Green Inc, a NJ nonprofit organization, Susan Newman shows how she feels about the Earth and is helping to spread the message that we need to save frogs, amphibians and other wildlife.

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Firenze University Press Book Review: Frogs, Amphibians and Their Threatened Environment – Discovery and Expression Through Art – K-3

Excerpt:
…In such a sense the book “built” (not only and not simply written) by Susan Newman is for me a real jewel. In many ways. This book is mainly destined to educators and provides a true roadmap to teach young readers and explorers the love for amphibians. Susan has coped her strong passion for frogs (she is the founder and the promoter of “Frogs Are Green”, a non profit organization created in 2009 to bring awareness to what’s happening on our planet, especially to the fact that frogs everywhere are disappearing: http://frogsaregreen.org/) with art. In such a way the aim of the organisation is to give kids the opportunity to learn about the environment, frogs and other amphibians, and to express themselves through art. In this way Susan’s love for science has been put together with the great and somehow innate interest that children (in this case up to the 3rd grade) have for frogs and drawings…

– Franco Andreone, Museo Regionale di Scienze Naturali, Via G. Giolitti, 36, I-10123 Torino, Italy. E-mail: franco.andreone@regione.piemonte.it

In 2015, Susan published her first book “Frogs, Amphibians and Their Threatened Environment, Discovery and Expression through Art” Children in K-3 are introduced to frogs, amphibians and the world that surrounds them. (See more about amphibian education.)

In her early career, Susan worked as an art director and graphic designer for various book publishing companies in New York City including Penguin and Macmillan. She has designed 100s of book covers in most genres. Her book design work is represented in the permanent collection of the Library of Congress in Washington, DC.

I have written a 6-week curriculum: Frogs, Amphibians and Their Threatened Environment: Discovery and Expression Through Art – K-3, which is now available on Amazon and Createspace as a paperback. The Kindle and iPad version are forthcoming. To learn more about this combined study of frog, amphibian science and art together, visit: Frogs Are Green – Amphibian Art Curriculum, or purchase it on Amazon here: Frog Curriculum Book

Testimonial for “Frogs, Amphibians and Their Threatened Environment”:
Susan Newman’s new curriculum Frogs, Amphibians and Their Threatened Environment: Discovery and Expression through Art, K-3 (including many beautiful photos of frogs) provides a new way for children to learn about amphibians and express appreciation of this “living art” through their own artistic work. This curriculum addresses the need for biology and art to not always be taught as separate subjects. This interdisciplinary approach may foster greater understanding of biological concepts and the opportunity to develop a more personal meaning with the natural world through observation and interpretation.

— Rachel Rommel, Community Education Officer, Amphibian Ark

More testimonials and endorsements over at Frogs Are Green!

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In the works is the book version of, Brand Visibility
Some of this content is currently a video course on Udemy Brand Visibility.

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Self Promotion Sucks! (but it doesn’t have to)

With 40 different contributing authors, Self-Promotion Sucks! tackles the tough topics that plague the entrepreneurial spirit. From crafting a plan of action to building a community around your brand, this eBook is a comprehensive guide to making self-promotion a whole helluva lot less painful.

To purchase the Kindle version: Self-Promotion Sucks! (but it doesn’t have to) on Amazon.