by Susan | Nov 26, 2010 | Blog, marketing
As one of many small business owners I’m thrilled with the new campaign launched by American Express to get shoppers to think about local small businesses instead of national and global retail chains. This is what will truly help the economy grow, not buying...
by Susan | Nov 26, 2010 | Blog, marketing
This time of year brands with decent advertising budgets start broadcasting their coolest, newest products on TV, radio and internet. As I was watching tv the other night, a commercial came on for HP showing how you can share photos straight from your phone to your...
by Susan | Nov 21, 2010 | Blog, marketing
They say that the economy will only get better if small businesses sell more, gain more clients, and hire more people. This past week was Global Entrepreneurship Week 2010, which was locally organized by Rising Tide Capital here in Jersey City. The week was filled...
by Susan | Nov 4, 2010 | Blog, marketing
When it comes to using the right amount of words, how many are too many or too little? Some companies love the one word brand or title. In movie titles, the most dynamic ones and the ones we remember best have only one word… Avatar, Titantic, Casablanca. For...
by Susan | Oct 30, 2010 | Blog, marketing
Over the past 11+ years I’ve been creating websites for my clients, I’ve often come across people who are really confused about the difference between a website designer and a programmer and many times have hired the wrong person for their needs. So,...
by Susan | Oct 29, 2010 | Blog, marketing
I have been designing and building websites since 1998, and as the languages, platforms and technicalities change, it’s more important than ever to be sure your site has been built correctly, so it’s working hard to bring in those new customers/clients....