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Skillset and the Right Experience

by Susan | Jan 30, 2015 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, WordPress and Website Development

Each week comes along with a variety of experiences. Businesses that need branding, book design or a website, and each request is different. However, the one thing they all have in common is wanting someone with the right experience, that doesn’t just do the job, but...

Online Visibility Experiment

by Susan | Sep 26, 2014 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices, Social Media

(…or Goodbye Facebook for Business, Hello LinkedIn and Google+) Let’s face facts. If you are not visible on the web, you don’t exist. I have the added problem of competing for Google’s first page every day with a child psychologist who has my same name. For this...

Your Passion is What Sets You Apart

by Susan | May 31, 2014 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices, Social Media, Superhero Brands

When I’m not working for my clients, I work on my passion projects. For the last five years, my passion has been doing what I can to help save frogs and amphibians. It’s one thing that sets me apart from other branding and marketing companies. I post news...

Brand Visibility Strategy: Batman’s SEO

by Susan | May 29, 2013 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media, Superhero Brands, Website Design and Development

Written by Susan Newman, Branding Designer, Visibility Designer and Web Specialist When someone opens Google and searches for you or your company name, what comes up? If they search for your type of business or industry, or by a keyword or phrase, does YOUR company...

SEO Visibility: Naming Your Photos and Documents Correctly

by Susan | May 23, 2013 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices, Website Design and Development

Are you guilty of sending a photo or document to someone else and you named it with some acronym or code only you know? It happened at least twice yesterday with documents sent to me and happens almost everyday. Let me explain. When you have a headshot of yourself,...
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