by Susan | Feb 19, 2012 | art, Blog, Branding Wars, marketing, Social Media
Yesterday I was walking through Hoboken, NJ doing some weekly shopping and noticed the line outside Carlo’s Bakery (known for the Cake Boss TV show) is still just about as long as it was when he first became known. In the newspapers I learned about Hoboken...
by Susan | Feb 8, 2012 | art, Blog, Branding Wars, marketing
In the last few months I have been thinking quite a bit about the new Starbucks coffee bag packaging designs. When they first changed the designs, I couldn’t find the Sumatra bag and wondered if I was buying the right one. The more I looked at them over the...
by Susan | Oct 4, 2011 | Blog, Branding Wars
I am a connoisseur of yogurt. I enjoy a yogurt with my breakfast almost every day. There are so many brands and different types so I started wondering what makes us buy one over another. Currently two brands (Yoplait and Dannon) are running their “pink...
by Susan | Aug 11, 2011 | Blog, Branding Wars
My first Apple IIc computer was way back in the early 90s, and had a 500 mb hard drive. It was shaped kind of clunky then and I had a 13″ monitor to go with it. Loaded was all the software, fonts and I had lots of imagery on disk too! As I gained experience over...
