SEO, PPC, email marketing, social media — all of these can be spectacular sales lead generators … or spectacular flops. It all depends on execution. Many businesses are in for…
Read moreWhy is using Google so much harder?
I use Google many times a day. I’ll need to look up a word, check my website property analytics; or just post an article or photo. It used to be…
Read more11 Components of a Killer Brand Strategy
Many companies see a brand in terms of its tagline, logo or other superficial things, but a true brand is always far more than that. A true brand can be…
Read moreFor Design: Branding and Design for those in Need
Tell us about “For Design.” When did you launch your business and what is your mission? We started For Design (fordesign.io) in April of this year. The whole idea behind…
Read moreSocial Media Momentum
There is nothing more exciting than starting a business and watching the buzz and momentum grow. The main objective for your business should be that others know exactly what you…
Read moreBranding your food truck: Bro-Ritos, A case study
A few months back, Jersey City had a fantastic food truck festival. I was so impressed with the design of the food trucks and of course the delectable food, I…
Read moreWhat Happened to Customer Service?
When it comes to the banking industry, I’m beginning to wonder how any of these institutions keep their customers. For years I waited for a particular bank to open a…
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