Book publishing with Ingramspark and Createspace

The first book Frogs Are Green published was Frogs, Amphibians and Their Threatened Environment, and we used Createspace. Recently, we published our second book, Rainforest Frogs, and we used Ingramspark, and then realized it needed to be on Createspace also. Both...

Equis: The Second Time Around

In 2007, when Equis Capital Partners of Hoboken came on as a client, they needed branding and a website. SNDI designed a logo that reflected their business and industry and would stand up over the years. But, website design has changed since that first html version we...

Redesigning a custom WordPress theme

A few years back, SNDI designed the branding and website for New York interior designer, Peter Balsam & Associates. We created a tasteful, custom WordPress theme with the intent of showcasing his designs up front. The homepage features side-by-side staggered...

Breaking into a New Creative Market

Much of your work should come from word of mouth and the new clients that search Google and find you based on the web presence you’ve been building over time. However, sometimes if you want to break into a new product area or you wish to expand your reach globally,...

The Difference Between WordPress.com and WordPress.org

…or who owns your website and the content within, them or you? This question comes up all the time. Do I start a website at WordPress.com or WordPress.org and what’s the difference? WordPress.com is a free space where you can create an account, start a blog, and...