Tips on How to Launch What You’re Passionate About

When you launch a new business or nonprofit organization, there’s so much needed to get things going. From identifying the name and / or slogan of your company along with a mission statement, to building that online and offline presence. So many ask “where do I...

Market NY 2015: Inbound Content Marketing, Social Media and Email Marketing

The big message I heard over and over yesterday was this: Be authentic, share your passion and others will get excited too. Yesterday I attended Market NY EXPO (#MKTNY) at the Jacob Javits Center in New York. The floor was covered with marketers promoting printing,...