Generating Sales and Tracking Social Media Itself

Each client that comes along has a particular goal. Although you may think “sales” is the goal, not every business needs to work at that. If they have the right business model or product, sales may just happen naturally. A bakery or dry cleaners which may be the only...

Market NY 2015: Inbound Content Marketing, Social Media and Email Marketing

The big message I heard over and over yesterday was this: Be authentic, share your passion and others will get excited too. Yesterday I attended Market NY EXPO (#MKTNY) at the Jacob Javits Center in New York. The floor was covered with marketers promoting printing,...