by SNDI | Aug 18, 2021 | art, Blog, Brand Visibility, Branding, Design, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media
Spring of 2020 everything stopped. We sat inside and watched the world close down. We worked very hard, but at cooking, cleaning, binge-watching, reading and just being together all the time. We couldn’t see our families or friends for such a long time. When we...
by SNDI | Apr 17, 2020 | art, Art Direction, Blog, Books, Brand Visibility, Branding, Design, Innovation, Jersey City and Hoboken, marketing, Online Safety, self publishing, Smart Business Practices, social marketing, Social Media, Uncategorized, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology, working from home
We have been asked to stay at home. As a small business owner, I have been working from home since the mid-90s. However, I could freely meet friends and clients for coffee, lunch, etc. I could go out for errands or recreation anytime. I was also teaching part-time, a...
by Susan | Nov 2, 2016 | Art Direction, Blog, Brand Visibility, Branding, Design, Events, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
There is nothing more exciting than starting a business and watching the buzz and momentum grow. The main objective for your business should be that others know exactly what you do and the services you offer, so if asked it rolls right off their tongue. Also, they...
by Susan | Oct 22, 2016 | art, Art Direction, Blog, Brand Visibility, Brand-Interviews, Branding, Design, Events, food truck branding, Innovation, Jersey City and Hoboken, marketing, Smart Business Practices
A few months back, Jersey City had a fantastic food truck festival. I was so impressed with the design of the food trucks and of course the delectable food, I just had to write about it. Since then I have received quite a few notes, but this story from Bro-Ritos is...
by Susan | Oct 10, 2016 | Blog, Brand Visibility, Branding, Design, Jersey City and Hoboken
When it comes to the banking industry, I’m beginning to wonder how any of these institutions keep their customers. For years I waited for a particular bank to open a branch in my neighborhood. It never materialized and luckily the banking app came along, so now I...
by Susan | Jul 29, 2016 | art, Art Direction, Blog, Brand Visibility, Branding, Branding Wars, Design, Events, green, Jersey City and Hoboken, marketing, Smart Business Practices, Social Media
A business owner recently told me he was planning to start selling his product without any branding or graphic design work. I hope he was going to place his business name on a sign, business card or menu! Then, last week I was lunching in the Exchange Place area and...
