by SNDI | Apr 17, 2020 | art, Art Direction, Blog, Books, Brand Visibility, Branding, Design, Innovation, Jersey City and Hoboken, marketing, Online Safety, self publishing, Smart Business Practices, social marketing, Social Media, Uncategorized, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology, working from home
We have been asked to stay at home. As a small business owner, I have been working from home since the mid-90s. However, I could freely meet friends and clients for coffee, lunch, etc. I could go out for errands or recreation anytime. I was also teaching part-time, a...
by SNDI | Jul 25, 2018 | Blog, Brand Visibility, Branding, Design, Smart Business Practices, social marketing, Website Design and Development
Summer marks the half-way point of your business year, and a great time to look at what you’ve accomplished so far and where you wish to go before the year’s end. Review your print marketing, business cards, stationary, postcards, and brochures. Read your...
by Susan | Dec 6, 2017 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media, Website Design and Development
As marketers we know that business is an art of persuasion. While there are many factors that influence shoppers, it is often the subtle and less obvious visual input that generate the most power for your branding campaign. Science has studied and measured the...
by Susan | Jun 18, 2017 | Blog, Brand Visibility, Brand-Interviews, Events, indie authors, marketing, People I Admire, Podcasting, self publishing, Smart Business Practices, social marketing, Social Media, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology
I’m very sorry to share that a great woman, friend and colleague has passed. Joanne Quinn-Smith, The Techno Granny was an original. She cared deeply for entrepreneurs and small business owners and worked tirelessly to help them with marketing through her many...
by Susan | Apr 18, 2017 | Blog, Books, Brand Visibility, Branding, CMS, Design, green, indie authors, marketing, self publishing, Smart Business Practices, Website Design and Development
The first book Frogs Are Green published was Frogs, Amphibians and Their Threatened Environment, and we used Createspace. Recently, we published our second book, Rainforest Frogs, and we used Ingramspark, and then realized it needed to be on Createspace also. Both...
by Susan | Feb 19, 2017 | Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
When it comes to branding, how does your logo look when used beyond your website and print marketing? I design for small businesses and medium size corporations and social media has become a very important platform to communicate with our audience. It becomes...
