by Susan | Apr 18, 2017 | Blog, Books, Brand Visibility, Branding, CMS, Design, green, indie authors, marketing, self publishing, Smart Business Practices, Website Design and Development
The first book Frogs Are Green published was Frogs, Amphibians and Their Threatened Environment, and we used Createspace. Recently, we published our second book, Rainforest Frogs, and we used Ingramspark, and then realized it needed to be on Createspace also. Both...
by Susan | Jul 29, 2016 | art, Art Direction, Blog, Brand Visibility, Branding, Branding Wars, Design, Events, green, Jersey City and Hoboken, marketing, Smart Business Practices, Social Media
A business owner recently told me he was planning to start selling his product without any branding or graphic design work. I hope he was going to place his business name on a sign, business card or menu! Then, last week I was lunching in the Exchange Place area and...
by Susan | Jun 7, 2016 | art, Blog, Brand Visibility, Branding, Design, Environmental, Events, green, Innovation, Jersey City and Hoboken
The Jersey City Parks Coalition, Frogs Are Green, Jersey City Board of Education and the Central Avenue Special Improvement District invite you to take a stroll down Central Avenue as close to 90 Jersey City students painted their vision for a “City of...
by Susan | May 20, 2016 | art, Art Direction, Blog, Brand Visibility, Branding, Design, Events, green, Innovation, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
It began with an idea… Instead of asking students in our local schools to create frog art with Frogs Are Green for Earth Day (like most years), I thought they might like to create “tree art” and this could help the Jersey City Parks Coalition spread the word...
by Susan | May 28, 2015 | art, Blog, Brand Visibility, Branding, Design, Events, green, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
When you launch a new business or nonprofit organization, there’s so much needed to get things going. From identifying the name and / or slogan of your company along with a mission statement, to building that online and offline presence. So many ask “where do I...
by Susan | May 26, 2015 | art, Art Direction, Blog, Branding, Design, Events, green, Jersey City and Hoboken, Musicians and Artists
What happens when you place accomplished jazz musicians around an environmental oasis? You get “Wild Jazz Adventure” at the Jersey City Reservoir! Not only is this going to be a great event for JC Fridays on June 5th, but what a wonderful design project to...