by Susan | Jun 18, 2017 | Blog, Brand Visibility, Brand-Interviews, Events, indie authors, marketing, People I Admire, Podcasting, self publishing, Smart Business Practices, social marketing, Social Media, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology
I’m very sorry to share that a great woman, friend and colleague has passed. Joanne Quinn-Smith, The Techno Granny was an original. She cared deeply for entrepreneurs and small business owners and worked tirelessly to help them with marketing through her many...
by Susan | Nov 2, 2016 | Art Direction, Blog, Brand Visibility, Branding, Design, Events, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
There is nothing more exciting than starting a business and watching the buzz and momentum grow. The main objective for your business should be that others know exactly what you do and the services you offer, so if asked it rolls right off their tongue. Also, they...
by Susan | Oct 22, 2016 | art, Art Direction, Blog, Brand Visibility, Brand-Interviews, Branding, Design, Events, food truck branding, Innovation, Jersey City and Hoboken, marketing, Smart Business Practices
A few months back, Jersey City had a fantastic food truck festival. I was so impressed with the design of the food trucks and of course the delectable food, I just had to write about it. Since then I have received quite a few notes, but this story from Bro-Ritos is...
by Susan | Jul 29, 2016 | art, Art Direction, Blog, Brand Visibility, Branding, Branding Wars, Design, Events, green, Jersey City and Hoboken, marketing, Smart Business Practices, Social Media
A business owner recently told me he was planning to start selling his product without any branding or graphic design work. I hope he was going to place his business name on a sign, business card or menu! Then, last week I was lunching in the Exchange Place area and...
by Susan | Jun 7, 2016 | art, Blog, Brand Visibility, Branding, Design, Environmental, Events, green, Innovation, Jersey City and Hoboken
The Jersey City Parks Coalition, Frogs Are Green, Jersey City Board of Education and the Central Avenue Special Improvement District invite you to take a stroll down Central Avenue as close to 90 Jersey City students painted their vision for a “City of...
by Susan | May 20, 2016 | art, Art Direction, Blog, Brand Visibility, Branding, Design, Events, green, Innovation, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
It began with an idea… Instead of asking students in our local schools to create frog art with Frogs Are Green for Earth Day (like most years), I thought they might like to create “tree art” and this could help the Jersey City Parks Coalition spread the word...
