What It Takes To Build A Superstar Brand
Take a good look. Yes, I want you to open your own website and social media profiles right now and look at your online presence. Examine the branding, graphics and…
Read moreThe Anti-Social Business of Politics
I was watching the news like I do most evenings, and the reporter was talking about the amount of money spent on our recent midterm elections. So much money spent,…
Read moreLearning the Why Behind Mad Men’s Characters
I started watching Mad Men, (the advertising agency tv show set in the 60s) last year, occasionally. I bet you’re surprised by that statement. Being that I’m a branding designer,…
Read moreCan a Signature Move Be Considered Branding?
Yesterday I was walking down the street in Jersey City Heights, around the corner from my home and as I am coming up upon a few people sitting outside, a…
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