by Susan | Jun 25, 2014 | art, Art Direction, Blog, Brand Visibility, Branding, Design, Events, marketing
I’m wondering if students are coming out of college prepared to work in a studio and have what it takes to succeed. When a young designer is given the task of creating a solution while working on-site as either an intern or new employee, do they do as required,...
by Susan | Jun 17, 2014 | Blog, Brand Visibility, Branding, event networking, Events, Jersey City and Hoboken, marketing, Musicians and Artists, Podcasting, Smart Business Practices, Social Media
Networking memberships come and go. I have joined and occasionally quit a few. These days, when our time management is so crucial, I thought I would share some thoughts I have about this. When you’re deciding whether your yearly or monthly membership will be of...
by Susan | May 31, 2014 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices, Social Media, Superhero Brands
When I’m not working for my clients, I work on my passion projects. For the last five years, my passion has been doing what I can to help save frogs and amphibians. It’s one thing that sets me apart from other branding and marketing companies. I post news...
by Susan | May 17, 2014 | art, Art Direction, Blog, Books, Brand Visibility, Branding, Design, Events, marketing, Smart Business Practices
This week I went to see “Century” 100 Years of Type in Design at the AIGA Gallery in New York City. There are a wide assortment of printed pieces on display, from custom prints, magazine covers and promotional materials for paper companies, to video...
by Susan | May 8, 2014 | Blog, Brand Visibility, marketing, Smart Business Practices, Social Media
In the last few weeks I have met so many new people, after hosting and attending live events. Many of these creative and small businesses have Facebook pages, but so many of them don’t know how to take their business page out of the “pages” section...
by Susan | Mar 27, 2014 | Blog, Brand Visibility, Events, marketing, Musicians and Artists, Podcasting, Smart Business Practices, Social Media
In this fast-paced life with website content, video, podcasts, emails and social media, is everybody just throwing their own content out there, hoping it’s going to stick? When do you listen if you are so busy posting? If we aren’t responding to other...
