Does your business’s potential seem to be in a slump? You could always hire more staff, remodel your business or buy new tech. But those tactics are expensive. Just so you know, you aren’t by yourself when it comes to stagnation. Businesses lose their momentum and...
Building an online business requires hard work and the ability to tap into the minds of your target audience. Knowing how to effectively market yourself and the brand you represent with tools such as LinkedIn is essential to truly experience success online. Using...
Summer marks the half-way point of your business year, and a great time to look at what you’ve accomplished so far and where you wish to go before the year’s end. Review your print marketing, business cards, stationary, postcards, and brochures. Read your...
As marketers we know that business is an art of persuasion. While there are many factors that influence shoppers, it is often the subtle and less obvious visual input that generate the most power for your branding campaign. Science has studied and measured the...
I’m very sorry to share that a great woman, friend and colleague has passed. Joanne Quinn-Smith, The Techno Granny was an original. She cared deeply for entrepreneurs and small business owners and worked tirelessly to help them with marketing through her many...