by Susan | May 2, 2013 | Blog, Books, Brand Visibility, Branding, Design, marketing, Website Design and Development
Did you just write a book or e-book and it’s headed to an experienced graphic designer for a great cover and interior design? Now start thinking about the big picture. Your branding across the web. If you haven’t given this much thought yet, below is a...
by Susan | Mar 31, 2013 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media, Website Design and Development
Most branding experts agree that the road to broadcasting your brand and creating brand visibility is figuring out exactly what makes you stand out from the crowd. What makes you different. Instead of just classifying yourself as a coach, salesperson, author, or...
by Susan | Mar 13, 2013 | Blog, Branding, Design, Events, marketing, Smart Business Practices, Social Media, Website Design and Development
Last night I was watching “Justified,” the TV series with star Timothy Olyphant, like I do most tuesday evenings. Most likely the advertising agency for this program thinks the audience is 99% male and in researching on Mediawiki, I discovered I was right....
by Susan | Mar 12, 2013 | Blog, Books, Branding, Design, marketing, Smart Business Practices, Social Media, Website Design and Development
A funny thing happened today… I was reminded about the way things used to be. Many years ago I was given the task of creating a brand new look to the infamous “Baseball Encyclopedia.” In my mind I wanted to move far away from the old versions that...
by Susan | Feb 6, 2013 | Blog, Branding, Design, marketing, Smart Business Practices, Website Design and Development
WordPress is a marvelous CMS platform for both web designers and business owners. However, once a custom theme WordPress site is completed by the designer/developer and passed over to the client and administrator, there need to be a few rules to follow. 1- Remember...
by Susan | Jan 23, 2013 | art, Blog, Branding, Design, marketing, Smart Business Practices, Social Media, Website Design and Development
First, I applaud all the great web designers out there. I know you don’t get enough credit for what you do. Now to get down to why web design (lately) is tricky business. I have been designing web sites for 15 yrs now and each time I begin a new project I need...