by Susan | Jun 6, 2013 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices
So I just headed over to my local produce market to get some healthy fruit and what do I see? They’ve put up a large display case between the register and the window (yeah so people will see it as they go by…) of assorted bags of chips. What gives? So I...
by Susan | May 29, 2013 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media, Superhero Brands, Website Design and Development
Written by Susan Newman, Branding Designer, Visibility Designer and Web Specialist When someone opens Google and searches for you or your company name, what comes up? If they search for your type of business or industry, or by a keyword or phrase, does YOUR company...
by Susan | May 23, 2013 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices, Website Design and Development
Are you guilty of sending a photo or document to someone else and you named it with some acronym or code only you know? It happened at least twice yesterday with documents sent to me and happens almost everyday. Let me explain. When you have a headshot of yourself,...
by Susan | May 11, 2013 | Blog, Books, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media
You name the book category, I’ve done it, but when it comes to actually expressing the answer to this question, I couldn’t seem to get the words out right away. I’ve thought long and hard and I am ready to answer it now. They say a picture is worth a...
by Susan | May 2, 2013 | Blog, Books, Brand Visibility, Branding, Design, marketing, Website Design and Development
Did you just write a book or e-book and it’s headed to an experienced graphic designer for a great cover and interior design? Now start thinking about the big picture. Your branding across the web. If you haven’t given this much thought yet, below is a...
by Susan | Apr 28, 2013 | Blog, Brand Visibility, Brand-Interviews, Branding, Design, marketing, Smart Business Practices
Brand Interview: Carolyn Herfurth, The Biztruth How long has your company been in business? Please tell us a bit about your company, its mission, goals… The Biztruth was founded in March 2010 to work with service-based entrepreneurs who want to make the most of...
