by Susan | Mar 29, 2016 | Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development, WordPress and Website Development
Visit Google.com and enter your company name into the search bar and/or the keywords or keyword phrase to find your type of business. Look at the results. Does your company show up on Google’s 1st page? Most businesses want this and not only to be on the 1st page, but...
by Susan | Mar 11, 2016 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices
A woman in the HR (Human Resources) department of a New York firm emailed me about an executive position, saying that my qualifications matched what they were looking for and would I be available to speak. Although I am not actively looking for a full-time position, I...
by Susan | Mar 6, 2016 | art, Art Direction, Blog, Brand Visibility, Branding, CMS, Design, Jersey City and Hoboken, marketing, Photography and Illustration, Smart Business Practices, Social Media, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology
In 2007, when Equis Capital Partners of Hoboken came on as a client, they needed branding and a website. SNDI designed a logo that reflected their business and industry and would stand up over the years. But, website design has changed since that first html version we...
by Susan | Jan 17, 2016 | Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Online Safety, Smart Business Practices, social marketing, Social Media
Yes, you have a new program, product or plan, but please don’t pitch to me (or those you know) just because we’re connected. Lately, I have received direct emails, Facebook and LinkedIn pitches for all sorts of products and programs I would never have any interest in....
by Susan | Nov 15, 2015 | art, Art Direction, Blog, Brand Visibility, Branding, Design, Events, marketing
This week I was reminded about one of the biggest differences between the Mac and the PC… the font libraries. Both platforms have a variety of fonts, but many don’t match each other. I was watching a PowerPoint presentation and the text was outside the parameter of...
by Susan | Nov 6, 2015 | art, Art Direction, Blog, Brand Visibility, Branding, CMS, Design, Social Media, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology
A few years back, SNDI designed the branding and website for New York interior designer, Peter Balsam & Associates. We created a tasteful, custom WordPress theme with the intent of showcasing his designs up front. The homepage features side-by-side staggered...