I admit it, when it comes to branding and design, I am very serious. I care deeply for my clients and want to guide them on the path to success and watch them fly. But… sometimes I need to remember that we attract more (online especially) when we are...
Creatives are known for their work but often make the big mistake of thinking the work can speak for them. Believe it when I say, the public really wants to know the “you” hiding behind that creative mask. I visit exhibitions and events all the time, and I...
I look at websites all the time. It’s part of my business to design and develop websites so naturally I want to see what others have posted online. I need to see how they have branded themselves to see if their company mission and goals are in sync with how they...
You have so much you want to say and you put it up there and hit that all important button, publish. But did you consider the readers on the other end? Bloggers used to be able to capture people’s attention and hold them for 1 minute or more, and now...
In this first part of a five part series, I want to talk about the imagery, both video and audio on your website. Business owners spend the time and effort to have great headshots taken, (hopefully, as this has to be your online profile presence everywhere), but when...