by Susan | Dec 6, 2017 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media, Website Design and Development
As marketers we know that business is an art of persuasion. While there are many factors that influence shoppers, it is often the subtle and less obvious visual input that generate the most power for your branding campaign. Science has studied and measured the...
by Susan | Apr 18, 2017 | Blog, Books, Brand Visibility, Branding, CMS, Design, green, indie authors, marketing, self publishing, Smart Business Practices, Website Design and Development
The first book Frogs Are Green published was Frogs, Amphibians and Their Threatened Environment, and we used Createspace. Recently, we published our second book, Rainforest Frogs, and we used Ingramspark, and then realized it needed to be on Createspace also. Both...
by Susan | Apr 15, 2017 | art, Blog, Branding, Design, games, infographics
This infographic is about why games are very important for education in general and for the creativity of children in particular. The reason behind this assumption is that children grow up in an environment where a complex sense of learning using technology is...
by Susan | Feb 19, 2017 | Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
When it comes to branding, how does your logo look when used beyond your website and print marketing? I design for small businesses and medium size corporations and social media has become a very important platform to communicate with our audience. It becomes...
by Susan | Feb 17, 2017 | Blog, Brand Visibility, Branding, Design, Innovation, marketing, Smart Business Practices, social marketing, Social Media
Every day I see posts on social media that aren’t posted right and if you want others to see your posts (or tweets), you have to learn a few tricks. Facebook First and foremost (and I know we’ve covered this before), there is a very big difference between...
by Susan | Dec 26, 2016 | Blog, Brand-Interviews, Branding, Design, Smart Business Practices, social marketing, Social Media, Website Design and Development
Many companies see a brand in terms of its tagline, logo or other superficial things, but a true brand is always far more than that. A true brand can be recognized by its far-reaching strategies. A strategic plan is the most important thing in any organization, and...
