by Susan | Jan 7, 2016 | art, Art Direction, Blog, Branding, Design, Events, Innovation, marketing, Smart Business Practices
I don’t know about you, but I love ice cream. For the last 6 months or more we have been trying every flavor of Talenti gelato. Not only is this gelato delicious, but, the containers have a screw top lid, perfect for storing candy, coffee, nuts… all sorts of things....
by Susan | Nov 15, 2015 | art, Art Direction, Blog, Brand Visibility, Branding, Design, Events, marketing
This week I was reminded about one of the biggest differences between the Mac and the PC… the font libraries. Both platforms have a variety of fonts, but many don’t match each other. I was watching a PowerPoint presentation and the text was outside the parameter of...
by Susan | Aug 20, 2015 | Art Direction, Blog, Brand Visibility, Branding, Design, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
Social Media has really given both customers and businesses better and easier communication avenues. Sometimes, a business wants to announce a new product or offer and only need post it to their fan page or tweet. Below that post will be the comments, favorable or not...
by Susan | Aug 13, 2015 | Art Direction, Blog, Brand Visibility, Branding, Design, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
Branding is crucial for every business and must be 100% right. There’s a restaurant nearby that has an icon alongside their name which led me to believe they served a particular type of food. Year after year, it never occurred to me to go inside and look at their...
by Susan | Aug 8, 2015 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices, social marketing, Social Media
LinkedIn, the fastest growing social network, has many benefits if you take advantage of them. You can enhance your LinkedIn profile by adding imagery, video, audio, and you can even blog consistently on their “pulse” section. When used these tools build a very...
by Susan | Jul 27, 2015 | art, Blog, Books, Brand Visibility, Branding, Cartoonists, Design, event networking, Events, marketing, Musicians and Artists
Pete’s Mini Zine Fest is a trade show of home-made comics and graphic novels (or “zines”) held every summer in a charming little bar in Williamsburg, Brooklyn called “Pete’s Candy Store.” Originated and managed by authors and artists...