by Susan | Nov 2, 2016 | Art Direction, Blog, Brand Visibility, Branding, Design, Events, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
There is nothing more exciting than starting a business and watching the buzz and momentum grow. The main objective for your business should be that others know exactly what you do and the services you offer, so if asked it rolls right off their tongue. Also, they...
by Susan | Oct 22, 2016 | art, Art Direction, Blog, Brand Visibility, Brand-Interviews, Branding, Design, Events, food truck branding, Innovation, Jersey City and Hoboken, marketing, Smart Business Practices
A few months back, Jersey City had a fantastic food truck festival. I was so impressed with the design of the food trucks and of course the delectable food, I just had to write about it. Since then I have received quite a few notes, but this story from Bro-Ritos is...
by Susan | Oct 10, 2016 | Blog, Brand Visibility, Branding, Design, Jersey City and Hoboken
When it comes to the banking industry, I’m beginning to wonder how any of these institutions keep their customers. For years I waited for a particular bank to open a branch in my neighborhood. It never materialized and luckily the banking app came along, so now I...
by Susan | Jul 29, 2016 | art, Art Direction, Blog, Brand Visibility, Branding, Branding Wars, Design, Events, green, Jersey City and Hoboken, marketing, Smart Business Practices, Social Media
A business owner recently told me he was planning to start selling his product without any branding or graphic design work. I hope he was going to place his business name on a sign, business card or menu! Then, last week I was lunching in the Exchange Place area and...
by Susan | Jun 20, 2016 | Art Direction, Blog, Brand Visibility, Branding, Design, Innovation, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development, WordPress Plugins and Web Technology
You’ve created a PowerPoint (PPT) video for a client and they are using it for in-person meetings. But now they want that same presentation on their website. If you are a writer, you should consult with your web designer/developer for production suggestions. Recently,...
by Susan | Jun 7, 2016 | art, Blog, Brand Visibility, Branding, Design, Environmental, Events, green, Innovation, Jersey City and Hoboken
The Jersey City Parks Coalition, Frogs Are Green, Jersey City Board of Education and the Central Avenue Special Improvement District invite you to take a stroll down Central Avenue as close to 90 Jersey City students painted their vision for a “City of...
