by Susan | Dec 6, 2017 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media, Website Design and Development
As marketers we know that business is an art of persuasion. While there are many factors that influence shoppers, it is often the subtle and less obvious visual input that generate the most power for your branding campaign. Science has studied and measured the...
by Susan | Jun 18, 2017 | Blog, Brand Visibility, Brand-Interviews, Events, indie authors, marketing, People I Admire, Podcasting, self publishing, Smart Business Practices, social marketing, Social Media, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology
I’m very sorry to share that a great woman, friend and colleague has passed. Joanne Quinn-Smith, The Techno Granny was an original. She cared deeply for entrepreneurs and small business owners and worked tirelessly to help them with marketing through her many...
by Susan | Feb 19, 2017 | Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
When it comes to branding, how does your logo look when used beyond your website and print marketing? I design for small businesses and medium size corporations and social media has become a very important platform to communicate with our audience. It becomes...
by Susan | Feb 17, 2017 | Blog, Brand Visibility, Branding, Design, Innovation, marketing, Smart Business Practices, social marketing, Social Media
Every day I see posts on social media that aren’t posted right and if you want others to see your posts (or tweets), you have to learn a few tricks. Facebook First and foremost (and I know we’ve covered this before), there is a very big difference between...
by Susan | Jan 14, 2017 | Blog, Brand Visibility, Branding, lead generation, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
SEO, PPC, email marketing, social media — all of these can be spectacular sales lead generators … or spectacular flops. It all depends on execution. Many businesses are in for a rude awakening when they embark on a lead generation Internet marketing campaign, when...
by Susan | Jan 9, 2017 | Blog, Brand Visibility, Smart Business Practices, Social Media, Website Design and Development, WordPress Plugins and Web Technology
I use Google many times a day. I’ll need to look up a word, check my website property analytics; or just post an article or photo. It used to be so much easier to maneuver around Google. So, why did they reprogram so many aspects, adding more complexity to a system...
