by Susan | Aug 14, 2014 | Blog, Brand Visibility, Brand-Interviews, Celebrity Branding, event networking, marketing, Smart Business Practices, Social Media
I started watching Mad Men, (the advertising agency tv show set in the 60s) last year, occasionally. I bet you’re surprised by that statement. Being that I’m a branding designer, why wouldn’t I have watched from the very beginning? Well, when you do...
by Susan | Jul 6, 2014 | Blog, Books, event networking, Events, Great Business Books, marketing
Profit First. Now there’s an interesting concept for entrepreneurs to adopt. Leave it to Mike Michalowicz to turn our standard business operating system on its ear! Get ready, because your business will never be the same… it’s about to make a profit...
by Susan | Jul 2, 2014 | Blog, Brand Visibility, Branding, Crowdfunding & Fundraising, event networking, Events, marketing, Smart Business Practices, Social Media, Website Design and Development
…or what I learned for the next campaign! Crowdfunding isn’t what you expect it to be. You’ve got an event you want to host, a new product you are bringing to market or a cause you believe in and now you want the public around the world to back you. Here’s the...
by Susan | Jun 17, 2014 | Blog, Brand Visibility, Branding, event networking, Events, Jersey City and Hoboken, marketing, Musicians and Artists, Podcasting, Smart Business Practices, Social Media
Networking memberships come and go. I have joined and occasionally quit a few. These days, when our time management is so crucial, I thought I would share some thoughts I have about this. When you’re deciding whether your yearly or monthly membership will be of...
by Susan | Sep 16, 2013 | Blog, Brand Visibility, event networking, Events, marketing, Smart Business Practices
Want to learn how to NOT be the card taped to my wall with a big black arrow pointing at it that says “NO?” I was at a gathering of entrepreneurs and learning so much from the speaker talking. The person sitting next to me, who I had never met before leans...
by Susan | Sep 11, 2013 | Blog, Brand Visibility, event networking, Events, marketing, People I Admire, Smart Business Practices, Social Media
I attended one of the most well thought out and inspiring events yesterday. I arrived at the penthouse in SoHo, NYC, around 9:30 am, and was greeted warmly and told where to check in. The staff were friendly and ready for all. The master of ceremonies, Richard...
