by Susan | Jul 6, 2014 | Blog, Books, event networking, Events, Great Business Books, marketing
Profit First. Now there’s an interesting concept for entrepreneurs to adopt. Leave it to Mike Michalowicz to turn our standard business operating system on its ear! Get ready, because your business will never be the same… it’s about to make a profit...
by Susan | Jul 2, 2014 | Blog, Brand Visibility, Branding, Crowdfunding & Fundraising, event networking, Events, marketing, Smart Business Practices, Social Media, Website Design and Development
…or what I learned for the next campaign! Crowdfunding isn’t what you expect it to be. You’ve got an event you want to host, a new product you are bringing to market or a cause you believe in and now you want the public around the world to back you. Here’s the...
by Susan | Jun 25, 2014 | art, Art Direction, Blog, Brand Visibility, Branding, Design, Events, marketing
I’m wondering if students are coming out of college prepared to work in a studio and have what it takes to succeed. When a young designer is given the task of creating a solution while working on-site as either an intern or new employee, do they do as required,...
by Susan | Jun 17, 2014 | Blog, Brand Visibility, Branding, event networking, Events, Jersey City and Hoboken, marketing, Musicians and Artists, Podcasting, Smart Business Practices, Social Media
Networking memberships come and go. I have joined and occasionally quit a few. These days, when our time management is so crucial, I thought I would share some thoughts I have about this. When you’re deciding whether your yearly or monthly membership will be of...
by Susan | May 31, 2014 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices, Social Media, Superhero Brands
When I’m not working for my clients, I work on my passion projects. For the last five years, my passion has been doing what I can to help save frogs and amphibians. It’s one thing that sets me apart from other branding and marketing companies. I post news...
by Susan | May 17, 2014 | art, Art Direction, Blog, Books, Brand Visibility, Branding, Design, Events, marketing, Smart Business Practices
This week I went to see “Century” 100 Years of Type in Design at the AIGA Gallery in New York City. There are a wide assortment of printed pieces on display, from custom prints, magazine covers and promotional materials for paper companies, to video...
