Brand Interview: Kelly Lewis, Go Girl Guides How long has your company been in business? Please tell us a bit about your company, its mission, goals… Go! Girl Guides has been around for two years now and we publish the world’s first series of travel...
Most branding experts agree that the road to broadcasting your brand and creating brand visibility is figuring out exactly what makes you stand out from the crowd. What makes you different. Instead of just classifying yourself as a coach, salesperson, author, or...
Last night I was watching “Justified,” the TV series with star Timothy Olyphant, like I do most tuesday evenings. Most likely the advertising agency for this program thinks the audience is 99% male and in researching on Mediawiki, I discovered I was right....
A funny thing happened today… I was reminded about the way things used to be. Many years ago I was given the task of creating a brand new look to the infamous “Baseball Encyclopedia.” In my mind I wanted to move far away from the old versions that...
Last night I attended my first “Meet the Media.” I was so excited to meet the representatives from The Genesis Group (organizer), Huffington Post Live, NBC News and Infusion Soft. There were 49 other entrepreneurs from a wide variety of industries...