Jersey City Branding 2.0
It’s very clear to me now. Mayor Steven Fulop doesn’t seem to understand what the department of Cultural Affairs does, nor grasp the true concept of “branding.” In a recent…
Read moreThe Muse Paradigm
Guest post by Jay Harrison, Creative Director at DesignConcept Once there were the coders and the designers and while it was not like the Jets and Sharks in Westside Story,…
Read moreIs Your Website Scaring People Away? – Part One, Video and Audio
In this first part of a five part series, I want to talk about the imagery, both video and audio on your website. Business owners spend the time and effort…
Read moreColors Theory That Sparks Emotions and Visualizations
I just saw an beautiful tv ad that made me want to grab my purse and run off to Bermuda. Bravo to Bermuda tourism and the advertising team that produced…
Read moreDoes Your Photoshoot Need Art Direction?
I entered the location of my photoshoot, Mission Fifty in the Penthouse of the Hoboken Business Center and was pleasantly surprised to see how spacious it was. Assorted private offices…
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