Tips on How to Launch What You’re Passionate About

When you launch a new business or nonprofit organization, there’s so much needed to get things going. From identifying the name and / or slogan of your company along with a mission statement, to building that online and offline presence. So many ask “where do I...

Market NY 2015: Inbound Content Marketing, Social Media and Email Marketing

The big message I heard over and over yesterday was this: Be authentic, share your passion and others will get excited too. Yesterday I attended Market NY EXPO (#MKTNY) at the Jacob Javits Center in New York. The floor was covered with marketers promoting printing,...

5 Lessons From Westeros: What Game Of Thrones Teaches Us About E-Commerce

HBO’s hit series Game Of Thrones has become a contemporary cultural touchstone. Many of us can identify with what we’ve seen over the past four-and-a-half seasons. Those of us working in e-commerce can pick up some valuable points from all of the intrigues...

Website Design Tips 2015

You’re ready to build your website and online presence, and now comes the tricky part. Who to hire, how to know if you are using the right platform, hosting company… and you’re not even sure what you want to blog about. Since 1998, SNDI has been...

Web Safety and Our Dependence On Others

This past week I have been thinking a lot about our dependence on others for our own safety. We hear that pilot Andrea Lubitz of Germanwings flight 9525 which crashed into the French Alps, seems to have committed suicide and the murder of the passengers who trusted...