by Susan | Aug 13, 2015 | Art Direction, Blog, Brand Visibility, Branding, Design, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
Branding is crucial for every business and must be 100% right. There’s a restaurant nearby that has an icon alongside their name which led me to believe they served a particular type of food. Year after year, it never occurred to me to go inside and look at their...
by Susan | Aug 8, 2015 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices, social marketing, Social Media
LinkedIn, the fastest growing social network, has many benefits if you take advantage of them. You can enhance your LinkedIn profile by adding imagery, video, audio, and you can even blog consistently on their “pulse” section. When used these tools build a very...
by Susan | Jul 24, 2015 | Blog, Brand Visibility, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
There is nothing more important for a business than positive recommendations. This week there was a little issue on LinkedIn and I need to share, so you’re aware. A client who was happy with the outcome of a recent project, wanted to leave a testimonial about working...
by Susan | Jul 18, 2015 | art, Blog, Brand Visibility, Branding, Design, event networking, Jersey City and Hoboken, marketing, Musicians and Artists, Smart Business Practices, social marketing, Social Media, Website Design and Development
Each client that comes along has a particular goal. Although you may think “sales” is the goal, not every business needs to work at that. If they have the right business model or product, sales may just happen naturally. A bakery or dry cleaners which may be the only...
by Susan | Jun 8, 2015 | Blog, Brand Visibility, Design, Events, Jersey City and Hoboken, Smart Business Practices, Website Design and Development
Sunday, June 7th, and what a gorgeous day it was. Beautifully cool and bright sunshine as 2000 bicyclists gathered to ride the 6th Annual Ward Tour. (#JCWardTour2015) My bicycle was in fine order and my friend Mark rented a bicycle, so he could ride as well. Since...
by Susan | May 30, 2015 | art, Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Musicians and Artists, Photography and Illustration, Smart Business Practices, social marketing, Social Media, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology
Today, as I was adding new poster designs to my online portfolio, I was reminded of very important areas where SEO can help creatives draw more traffic. When you are building galleries to showcase your photography or paintings, or you are just adding photos within...