by Susan | Mar 11, 2016 | Blog, Brand Visibility, Branding, marketing, Smart Business Practices
A woman in the HR (Human Resources) department of a New York firm emailed me about an executive position, saying that my qualifications matched what they were looking for and would I be available to speak. Although I am not actively looking for a full-time position, I...
by Susan | Mar 6, 2016 | art, Art Direction, Blog, Brand Visibility, Branding, CMS, Design, Jersey City and Hoboken, marketing, Photography and Illustration, Smart Business Practices, Social Media, Website Design and Development, WordPress and Website Development, WordPress Plugins and Web Technology
In 2007, when Equis Capital Partners of Hoboken came on as a client, they needed branding and a website. SNDI designed a logo that reflected their business and industry and would stand up over the years. But, website design has changed since that first html version we...
by Susan | Jan 17, 2016 | Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Online Safety, Smart Business Practices, social marketing, Social Media
Yes, you have a new program, product or plan, but please don’t pitch to me (or those you know) just because we’re connected. Lately, I have received direct emails, Facebook and LinkedIn pitches for all sorts of products and programs I would never have any interest in....
by Susan | Jan 7, 2016 | art, Art Direction, Blog, Branding, Design, Events, Innovation, marketing, Smart Business Practices
I don’t know about you, but I love ice cream. For the last 6 months or more we have been trying every flavor of Talenti gelato. Not only is this gelato delicious, but, the containers have a screw top lid, perfect for storing candy, coffee, nuts… all sorts of things....
by Susan | Oct 21, 2015 | art, Art Direction, Blog, Brand Visibility, Design, Events, Jersey City and Hoboken, Musicians and Artists, Smart Business Practices
It’s been just over 10 years since I moved from Hoboken to Jersey City Heights. I have seen some real change in areas, both for the good and unfortunately, not so good. One of the reasons I like living on Central Avenue is it’s a shopping district and usually...
by Susan | Aug 20, 2015 | Art Direction, Blog, Brand Visibility, Branding, Design, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Social Media, Website Design and Development
Social Media has really given both customers and businesses better and easier communication avenues. Sometimes, a business wants to announce a new product or offer and only need post it to their fan page or tweet. Below that post will be the comments, favorable or not...
