by Susan | Jul 16, 2013 | art, Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media
Last year I wrote about how social media and network marketing really work when you need it to. To recap: last year Chase was having a giveaway contest for small businesses. Ten lucky winners, once they qualified would win thousands. To qualify you needed to get 250...
by Susan | May 29, 2013 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media, Superhero Brands, Website Design and Development
Written by Susan Newman, Branding Designer, Visibility Designer and Web Specialist When someone opens Google and searches for you or your company name, what comes up? If they search for your type of business or industry, or by a keyword or phrase, does YOUR company...
by Susan | May 11, 2013 | Blog, Books, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media
You name the book category, I’ve done it, but when it comes to actually expressing the answer to this question, I couldn’t seem to get the words out right away. I’ve thought long and hard and I am ready to answer it now. They say a picture is worth a...
by Susan | Mar 31, 2013 | Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, Social Media, Website Design and Development
Most branding experts agree that the road to broadcasting your brand and creating brand visibility is figuring out exactly what makes you stand out from the crowd. What makes you different. Instead of just classifying yourself as a coach, salesperson, author, or...
by Susan | Mar 13, 2013 | Blog, Branding, Design, Events, marketing, Smart Business Practices, Social Media, Website Design and Development
Last night I was watching “Justified,” the TV series with star Timothy Olyphant, like I do most tuesday evenings. Most likely the advertising agency for this program thinks the audience is 99% male and in researching on Mediawiki, I discovered I was right....
by Susan | Mar 12, 2013 | Blog, Books, Branding, Design, marketing, Smart Business Practices, Social Media, Website Design and Development
A funny thing happened today… I was reminded about the way things used to be. Many years ago I was given the task of creating a brand new look to the infamous “Baseball Encyclopedia.” In my mind I wanted to move far away from the old versions that...