Summer marks the half-way point of your business year, and a great time to look at what you’ve accomplished so far and where you wish to go before the year’s end. Review your print marketing, business cards, stationary, postcards, and brochures. Read your...
As marketers we know that business is an art of persuasion. While there are many factors that influence shoppers, it is often the subtle and less obvious visual input that generate the most power for your branding campaign. Science has studied and measured the...
I’m very sorry to share that a great woman, friend and colleague has passed. Joanne Quinn-Smith, The Techno Granny was an original. She cared deeply for entrepreneurs and small business owners and worked tirelessly to help them with marketing through her many...
The first book Frogs Are Green published was Frogs, Amphibians and Their Threatened Environment, and we used Createspace. Recently, we published our second book, Rainforest Frogs, and we used Ingramspark, and then realized it needed to be on Createspace also. Both...
This infographic is about why games are very important for education in general and for the creativity of children in particular. The reason behind this assumption is that children grow up in an environment where a complex sense of learning using technology is...
When it comes to branding, how does your logo look when used beyond your website and print marketing? I design for small businesses and medium size corporations and social media has become a very important platform to communicate with our audience. It becomes...
Every day I see posts on social media that aren’t posted right and if you want others to see your posts (or tweets), you have to learn a few tricks. Facebook First and foremost (and I know we’ve covered this before), there is a very big difference between...
