City of Trees Branches Out

It began with an idea… Instead of asking students in our local schools to create frog art with Frogs Are Green for Earth Day (like most years), I thought they might like to create “tree art” and this could help the Jersey City Parks Coalition spread the word...

Before and After Websites for Better Brand Positioning

Sovereign Logistics – New Multilingual Website International transportation service company Sovereign Logisitics recently opened a branch in Jersey City. With offices globally, it was time to build a fresh, new website. We picked up their established brand logo colors...

Regaining Your Business Presence on Google

Visit Google.com and enter your company name into the search bar and/or the keywords or keyword phrase to find your type of business. Look at the results. Does your company show up on Google’s 1st page? Most businesses want this and not only to be on the 1st page, but...

Equis: The Second Time Around

In 2007, when Equis Capital Partners of Hoboken came on as a client, they needed branding and a website. SNDI designed a logo that reflected their business and industry and would stand up over the years. But, website design has changed since that first html version we...

Redesigning a custom WordPress theme

A few years back, SNDI designed the branding and website for New York interior designer, Peter Balsam & Associates. We created a tasteful, custom WordPress theme with the intent of showcasing his designs up front. The homepage features side-by-side staggered...

How brands can use social media to better connect with clients

Social Media has really given both customers and businesses better and easier communication avenues. Sometimes, a business wants to announce a new product or offer and only need post it to their fan page or tweet. Below that post will be the comments, favorable or not...