by Susan | Apr 29, 2015 | Art Direction, Blog, Brand Visibility, Branding, Design, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing, Website Design and Development, WordPress and Website Development
You’re ready to build your website and online presence, and now comes the tricky part. Who to hire, how to know if you are using the right platform, hosting company… and you’re not even sure what you want to blog about. Since 1998, SNDI has been...
by Susan | Mar 29, 2015 | art, Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Website Design and Development, WordPress and Website Development
Web design comes in many different forms and there is a size and shape to fit every business and every budget. Whether you need a custom designed look or branding along with a ready made theme, that we customize to that brand, we can build the right look and...
by Susan | Mar 28, 2015 | art, Art Direction, Blog, Brand Visibility, Branding, Design, Events, Jersey City and Hoboken, marketing, Website Design and Development
Since 2004, Susan Newman Design Inc has been a part of Hudson Theatre Ensemble (HTE) of Hoboken, NJ. Opening next week is Almost, Maine by John Cariani. This is my eleventh year and 33rd production as the HTE company graphic/web designer. Each year HTE produces three...
by Susan | Mar 19, 2015 | Blog, Brand Visibility, Branding, Branding Wars, Jersey City and Hoboken, marketing, Smart Business Practices, social marketing
“Anything you can do, I can do better.” Remember this phase? Whether I look out my windows onto Central Avenue in Jersey City Heights, or watch an old movie on TV, someone is always thinking they’ll open up a duplicate business right across the street from one that...
by Susan | Feb 24, 2015 | Art Direction, Blog, Brand Visibility, Branding, Design, marketing, Smart Business Practices, social marketing, Social Media
In the supermarket I spot a new brand identity/package design for Stonyfield yogurt, “Oh My Yog!” It looks friendly and appealing, and because the flavor combination sounds yummy (Madagascar Vanilla Bean) and it’s organic, I toss a few in my cart. I open the...
by Susan | Feb 20, 2015 | art, Art Direction, Blog, Brand Visibility, Branding, Celebrity Branding, Design, marketing, Smart Business Practices, Superhero Brands, Website Design and Development
Take a good look. Yes, I want you to open your own website and social media profiles right now and look at your online presence. Examine the branding, graphics and structure. Now read your own copy, not just on the homepage, but every page. Does it match how you feel...